Privacy Policy

Effective Date: April 15, 2021

When you use Xsellcast & Luxury Buys Today services to Shop or connect to a Authorized Brand Consultant, we know you’re trusting us with your data. We also know we have a responsibility to respect your privacy, and we work hard to do just that.  This policy explains what information we collect, why we use it, who we share it with, and how we protect it, along with the tools you can use to manage your privacy.

Introduction

We carefully evaluate how we use data to make sure that we’re using your information to provide value for you.  On this page, we aim to explain everything you need to know about your privacy at Luxury Buys Today and Xsellcast.   If you have any questions that we haven’t answered here, you can always contact us at privacy@xsellcast.com

Information collected by Luxury Buys Today and Xsellcast

When you use our services, we collect a variety of information from and about you and your devices.  Some of this information identifies you directly (like an email address) while some of it is associated with you through your account, profile, or device (like the Posted Offers you choose to save or your location data).

The kind of data we collect about you depends on how you use Luxury Buys Today and Xsellcast.  If you only use our services to SHOP for Posted Offers, we’ll have less information about you than if we help you, or if you use any of our other transaction services.  Even if you don’t have an account with us, we may still collect some data about you, like your email address and phone number if you choose to contact a Authorized Brand Consultant through our platform, or your IP address and other device information when you browse our sites or use our apps.

Information you give us or create using our services

When you use our services, we often ask you for information about yourself.  This usually includes basic things like your name, email address, and phone number.  If you use our transaction services, we might ask you for more sensitive data like your income, housing history, and location.  If you contribute information, such as product reviews, we’ll store that as well.

You may also provide information about other people through our services. For example, if you refer our shopping site with someone, we will collect that person’s email address as part of your account information.

Below are some examples of what information we collect for our main products and services and how we collect it.

Xsellcast & Luxury Buys Today Posted Offers

Xsellcast & Luxury Buys Today Posted Offers extends news, events, and promotions on Home Décor, Fashion, Properties, and Autos.  If you ask for a live concierge services we will ask you for information about you and your needs. This includes contact information (such as an email address or phone number), identifying information about you, and details about your shopping interest. 

We collect similar contact and transaction-related information from you if you are interested in purchasing a Luxury Buys Today and Xsellcast-owned cellular phone application.  We collect information to verify your identity.  Xsellcast & Luxury Buys Today may collect information about you from third parties if needed to verify your identity.

Product Brand Search

When you use Luxury Buys Today and Xsellcast to search or promote product brands (including all Brands identified) to find a product we give you lots of tools to find it and service consumer needs.  If you tell us or bookmark product offers we save that information so that we can tailor your search results to what you’re looking for.

We also help you connect with Authorized Brand Consultants locally.  If you choose to contact one of these pros through our platform, we ask for your name, email address, and phone number so that we can reach you and connect you with the right person.

Rental Tool

You may use Xsellcast & Luxury Buys Today to apply for credit financing to purchase products or services.  When you choose to use these features, we collect information from you to process your transaction.

Services and Products for Professionals

If you are a Authorized Brand Consultant or consumer, you may be able to connect your third-party email account (such as Gmail) to your Xsellcast & Luxury Buys Today account.  If you enable that connection, Xsellcast & Luxury Buys Today will access your messages, contacts, and settings only to provide the requested services to you.  We do not access or collect any of the contents of your email messages in providing interest-based advertising.  We use information received from Gmail APIs only in compliance with Google’s Limited Use Requirements.

We also collect your contact and payment details, along with professional information such as brand dealer affiliation, associated product listings and sales, and licensing history.

Information from Public Sources and Third Parties

Xsellcast & Luxury Buys Today collects information from public sources, such as county and state tax and property records, government agencies, and multiple listing services (or MLS). We even append your customer information with behavioral and demographic statistics to best understand your product preferences and how best to service you.

We also collect information about you from various third parties in order to provide better service to you, or as part of the credit application process.  This may include demographic information and other attributes about you.

Information we collect as you use our services

Along with the information you give us directly, we collect a variety of information automatically as you use Xsellcast & Luxury Buys Today services.

Activity information

We collect information about how you use Luxury Buys Today and Xsellcast.  This includes things like your search history, Posted Offers you view, shopping activity, what you’ve clicked on and other uses of our features, and the amount of time you spend looking at different parts of our websites.  When you call or text Xsellcast & Luxury Buys Today or a Authorized Brand Consultant using our platform, we collect data about your call or text, including the date and time of the call or text, your phone number, and the content of the call or text.

Device information

Like other websites and apps, we collect data about the browsers and devices you use to access Luxury Buys Today and Xsellcast.  The data we collect includes browser or device model and settings, operating system, unique identifiers, and the version of the app you’re using. We also collect data about how your browsers and devices interact with our services, including IP address, crash reports, system activity, and the date, time, and the URL of the site you visited before Luxury Buys Today and Xsellcast.

You can control our collection of certain data, such as your mobile device model or the language your mobile device uses, by adjusting the privacy and security settings on your mobile device.

Location Information

If you enable location services on your mobile device, Xsellcast & Luxury Buys Today collects the location of your device.  We use that information to provide you with location-based information and ads, like Posted Offers and Authorized Brand Consultants in your area, and to Posted Offers location-based services, like allowing you to unlock and tour Xsellcast & Luxury Buys Today Posted Offers on your own schedule and claiming your purchase on Luxury Buys Today and Xsellcast.  If you don’t want to use these features, you can turn off location services on your device.

We also collect location information for similar purposes from your browser if you enable it.  You can disable access through your browser settings.

Cookies, pixel tags, and other tracking technologies

We and our partners use various tools to collect data when you visit our sites and apps, including cookies, pixel tags, and other similar technologies. Cookies are bits of electronic data that can be transferred to your computer or other device to identify your browser.

When you use Luxury Buys Today and Xsellcast, we and our partners may use cookies and other tools to gather information about how you view and use our services and content, and to connect your activity with other data we store about you. The use of cookies helps us serve you better by understanding what you’re interested in, tracking trends, measuring the effectiveness of ads, saving your preferences, and storing information you may want to retrieve on a regular basis, such as your favorite Posted Offers. We also allow specific, approved partners to collect data from your browser or device for advertising and measurement purposes using their own cookies or similar tools.

You can also disable cookies altogether by adjusting the settings on your browser. However, if you choose to disable some or all cookies, many parts of our services may no longer work.  

In addition, if you give your email address to us, we may use a scrambled, unreadable form (called a “hashed” version) of your email address to deliver tailored ads to you on Xsellcast & Luxury Buys Today or on other websites, including via Facebook’s Custom Audience Feature or other similar tools. Click here to learn about how you can control the ads you see on Facebook.

Social networks

If you use social media logins (like Google, Linkedin, Instagram, Pinterest, and Facebook) to log in to Luxury Buys Today and Xsellcast, we may access your public social media profile information.  You can always limit this sharing using your social media service settings.

Inferences

To improve our services and make them more useful to you, we use data about your activity to understand and infer your preferences.  For example, if you usually search for Posted Offers for rent rather than Posted Offers to buy, we may assume that you are not looking to buy a home and show you more information helpful for renters.

Commercial Information

We collect information about the products and services you purchase or consider purchasing from us.  This includes products for Authorized Brand Consultants, such as our advertising products, as well as consumer services like Xsellcast & Luxury Buys Today Posted Offers.

Why Xsellcast & Luxury Buys Today uses your information

Completing your transactions

When you use Xsellcast & Luxury Buys Today to complete transactions or enroll as a member, we use your personal information to verify your identity and process and complete your transaction.

Providing and improving our services

We use your information to provide our services to you. This includes things like product search results and processing your credit application.  We also use your information to improve our existing services and develop new ones.  For example, we track how you use our websites and apps and use that information to troubleshoot issues and adjust things to improve your experience.

Communicating with you and connecting you with others

We use the contact information you provide us, like your phone number and email address, to communicate with you about our services.  This includes things like responding to comments, questions, and requests you send us. It also includes notifying you of transaction or service updates and changes.  We may also inform you about our services, Posted Offers, promotions, news, and other updates we think may be of interest to you.

If you ask us to, we also use your information to connect you to Authorized Brand Consultants, like when you want to contact a live person to discuss a purchase you find for sale on our platform.

Personalizing your experience

We use the information we collect about you and your activity on our services to personalize the services we offer.  We also use it to show advertising, content, or features that we think you might like.  This includes things like customized search results that match your preferences and prior search criteria and, if you ask us to, connecting you to a professional best suited to help you.

If we know you’re working with a particular Authorized Brand Consultant, we may share information about your saved Posted Offers and searches with that agent to let them serve you more effectively.  You control what we share by revising saved Posted offers in your settings..

Other uses of your information

We also use your data to detect, investigate, and prevent fraudulent transactions and other illegal activities and to protect the rights and property of Luxury Buys Today and Xsellcast, its customers, and others.

Occasionally, there may be a reason we’d like to use your information in a way that isn’t described here.  If that happens, we’ll let you know so you can decide if you’re comfortable with it.

Sharing your information

We understand that sharing information with third parties is a big responsibility.  We’re committed to sharing information only when needed for a legitimate business or legal purpose, and then only with recipients who will protect it.

Service providers and business partners

When Xsellcast & Luxury Buys Today hires a service provider to help operate our business, we may need to give them access to information to provide their service.  We allow them to use the information only to perform the service we’ve asked them to perform.  We vet all service providers carefully, and Xsellcast & Luxury Buys Today always remains responsible for the privacy of your information that is shared with our service providers.

When Xsellcast & Luxury Buys Today partners with other businesses to offer products and services to you, we may share information with those partners only as needed to provide those products and services and only subject to the terms of this privacy policy.

Legal and compliance transfers

When Xsellcast & Luxury Buys Today needs to share data to satisfy a legal or regulatory requirement, including responding to a subpoena or other lawful government request for data, we will share information only as necessary to comply with that requirement.  We’ll tell you before sharing your information in these situations unless we’re prohibited from doing so.  For more information about how we respond to requests for data, see Government and Civil Information Requests.  We may also share information if needed to enforce our legal rights, detect or prevent fraud or security concerns, and protect public safety.

If Xsellcast & Luxury Buys Today is involved in a merger, acquisition, or any form of transfer or sale of some or all of its business, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, we may share your information in connection with that transaction.

Public and deidentified data

We may share information that is collected from public sources or that you choose to share publicly with third parties.  We may also share aggregated and/or deidentified information that cannot reasonably be used to identify you.

Sales of personal information

Xsellcast & Luxury Buys Today allows certain companies to place tracking technologies like cookies and pixels on our sites, which allow those companies to receive information about your activity on Xsellcast & Luxury Buys Today that is associated with your browser or device.  The companies may use that data to serve you more relevant ads on our sites or others.  Under some state laws, sharing data for online advertising like this may be considered a “sale” of information.  Except for this kind of sharing, Xsellcast & Luxury Buys Today doesn’t sell any of your information.

You always have full control over whether these technologies work on your devices.  You can disable them entirely using our cookie consent preference tools.

Managing cookie preferences

Luxury Buys Today and Xsellcast’s third-party ad servers, ad network providers, and third-party advertisers provide ad content that appears on Luxury Buys Today and Xsellcast. To measure how effective those ads are and to make them more relevant, ad providers may use their own tracking technologies to collect your information. These are used to record users’ activity, such as the pages visited, and to learn what types of information are of most interest to the users. For more information regarding the choices you have about these technologies (such as opting out), visit the Network Advertising InitiativeDigital Advertising AllianceOmniture, and PrivacyChoice.

Managing communications preferences

Email subscriptions

Xsellcast & Luxury Buys Today  may send you email for a variety of reasons.  For example, if you save a search, we’ll send you emails with new Posted Offers on the market that match your search.  If you save a posted offer, we’ll keep you posted on status updates like when that product has an VIP event scheduled and when it has an Posted Offers pending.  When you use our transaction services, we’ll send you status updates and other information about your transaction.  If you have an account with Luxury Buys Today and Xsellcast, you can select your preferences through your account settings. Also, you can manage the types of email you receive by following the instructions included in each email we send you. Even if you unsubscribe from some email subscriptions, we may still need to email you with important transactional or other non-advertising information.

Calls and texts

Some of our services allow you to provide your phone number to us.  If you give us your number or accept our terms and conditions of using our services, we may call or text you, for example, to give you information about scheduling appointments or directions to your closest brand location or Authorized Brand Consultant. We will contact you through these methods only in accordance with applicable legal requirements, and you always have the ability to opt out of further calls or texts.

Protecting your information

We understand that no matter how we collect your information, we have a responsibility to protect it.  We take that responsibility seriously.  We build security into our products and features from the ground up to help protect data from unauthorized access, disclosure, alteration, and destruction.

We’re always looking for threats and take reasonable steps to respond to those threats, protecting the information users share with us.  Of course, no method of Internet transmission or data storage can provide guaranteed protection to your information.  If anything should ever happen to your information, we’ll let you know as soon as we can and try our best to make it right.

Xsellcast & Luxury Buys Today is based in the United States and the information we collect is governed primarily by U.S. law.  Where we are subject to the privacy laws of other countries, we comply with those requirements.  If you access or use our services or provide information to us, your information will be processed and stored in the United States, where you may not have the same rights and protections as you do under your local law.

Applicability of this policy

This policy applies to every service of ours that links to it, including Luxury Buys Today and Xsellcast, LLC.  It does not apply to Xsellcast & Luxury Buys Today Home credit financing by 3rd party service providers which has a separate privacy policy available.

Our apps and services may link to other companies’ websites. Some features may also involve the sharing of your information with third-party websites. These third-party websites may collect information about users on those websites. Xsellcast & Luxury Buys Today doesn’t control those sites, and this privacy policy does not apply to these external websites and third parties. 

Legal Disclosures

Category and sources of Information

How we use it

Types of individuals affected

How we share it

Identifiers We collect this information from our users, customers, and business partners.  We also generate identifiers internally.

To enable use of our sites, services, and products, to communicate with you, to understand how our users interact with our sites, and to improve our offerings

People who use our sites or mobile applications; create a user account; receive a Xsellcast & Luxury Buys Today Posted Offers; send us an inquiry about buying a home, product, or service from us; ask to be connected to a real estate pro; purchase advertising from us;obtain a service from us; and real estate pros who we connect with users

We share this data with our service providers and with business partners, including those to whom you instruct us to send this information

Personal information under California Civil Code section 1798.80 We collect this information from our users, customers, and business partners

To enable use of our sites, services, and products, to communicate with you, to understand how our users interact with our sites, and to improve our offerings

People who create a user account; receive a Xsellcast & Luxury Buys Today Posted Offers; send us an inquiry about buying a home, product, or service from us; ask to be connected to a real estate pro; purchase advertising from us; obtain a service from us; and real estate pros who we connect with users

We share this data with our service providers and with business partners, including those to whom you instruct us to send this information

Protected classifications We collect this information from our users and business partners

To understand how our users interact with our sites, and to conduct research into housing and real estate trends and markets

People who buy or sell a home from/to us; use our rental application submission service; enter into a business partnership with us;

We don’t share

Commercial information We collect this information from our customers, and generate it internally during transactions with our customers

To transact with you if you use our services or products, and to enable transactions you’ve requested

People who sell us a home; buy a home, product or service from us; purchase advertising from us

We share this data with our service providers and with business partners, including those to whom you instruct us to send this information

Biometric information

We don’t collect this data

None

None

Electronic network activity information We collect this information from our users and customers

To enable use of our sites, services, and products, to communicate with you, to understand how our users interact with our sites, and to improve our offerings

People who use our sites or mobile applications

We share this data with our service providers and with business partners, including those to whom you instruct us to send this information

Geolocation data We collect this information from our users and customers

To enable use of our sites, services, and products, to understand how our users interact with our sites, and to improve our offerings

People who use our sites or mobile applications and allow us to collect their location data

We share this data with our service providers

Audio, electronic, visual, thermal, olfactory, or similar information We collect this information from our users and customers

To identify you, to enable use of our sites, services, and products, and for safety purposes

People who call us; visit or tour a Luxury Buys Today and Xsellcast-owned home

We share this data with our service providers

Professional or employment-related information We collect this information from our customers and business partners

To provide services or products you’ve requested

People who use our rental application services; contact us in a business-to-business context; obtain a mortgage loan from us; buy a home from us

 We share this data with our service providers and with business partners, including those to whom you instruct us to send this information

Education information We collect this information from our customers

To provide services or products you’ve requested

People who use our rental application services; obtain a mortgage loan from us; buy a home from us

We share this data with our service providers and with business partners, including those to whom you instruct us to send this information

Inferences We generate these internally

To understand how our users interact with our sites, to develop and Posted Offers more relevant and useful services and products, and to improve the products and services we Posted Offers

People who use our sites or mobile applications, including users who: receive a Xsellcast & Luxury Buys Today Posted Offers; ask to be connected with real estate pros; or apply for a mortgage through us

We don’t share

In this section, we’ve provided some legally required disclosures under state privacy laws.  There shouldn’t be anything surprising in this section, and we’ve tried to explain our privacy practices in plain English throughout the rest of the policy.

Under the California Consumer Privacy Act or CCPA, California residents have certain rights regarding their data, including:

  • The right to know the categories of personal information we’ve collected and the categories of sources from which we got the information (see Information collected by Xsellcast & Luxury Buys Today and the chart just below)
  • The right to know the business purposes for sharing personal information (see Why Xsellcast & Luxury Buys Today uses your information)
  • The right to know the categories of third parties with whom we’ve shared personal information (see Sharing your information)
  • The right to access the specific pieces of personal information we’ve collected and the right to delete your information (see Privacy tools and choices)

California residents also have the right to not be discriminated against if they choose to exercise their privacy rights.

Categories of Personal Information under the California Consumer Privacy Act

While California law applies only to California residents, we believe everyone should have the same privacy rights regardless of where you live.  So our privacy tools are available to all of our users.  You can access these tools through the Xsellcast & Luxury Buys Today Privacy Center.

Contacting Xsellcast & Luxury Buys Today

If you have any questions about this privacy policy, or the privacy practices of Luxury Buys Today and Xsellcast, please check out the Privacy Support Center for FAQs and other information.

You can also email us at privacy@LuxuryBuysToday.com and privacy@Xsellcast.com, or you can write to us at:

Luxury Buys Today and Xsellcast

Historic Broyhill

3540 Clemmons Rd.; Suite 111

Clemmons, NC 27012

Changes to this policy

We are always reviewing our privacy practices to make sure they comply with this policy.  Sometimes, we’ll need to update the policy to reflect changes in our products, technology, and uses of data. We won’t change the policy in a way that reduces your rights or significantly changes the way we use or share data without telling you ahead of time and giving you a chance to stop using our services if you want.

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